Wednesday, October 7, 2009

September Viewing and offers update

A query on Twitter prompted me to post an analysis of the web traffic for our properties.

@FirstPoint P asked if properties were being viewed online by prospective purchasers before they make an appointment for a physical viewing.

We post properties on daft.ie and www.pfq.ie ,which is our own site.

For the month of September, where we had 71 physical viewings, the following stats are revealing:

Daft.ie/pfquirke: Visitors 6,420 Page Views 7,238

www.pfq.ie: Visitors 2,663 Page Views 24,701

The higher page view ratio on our site is because it is targeted at Tipperary/Clonmel property buyers, so a visitor there is “on a mission”, rather than daft, where the majority of clicks are from Dublin based PC’s.

The most revealing figures summarising the current property market are that despite a total of 31,939 virtual viewings for the month of September, there were only 71 physical viewings.

Go figure!


www.pfq.ie


2 comments:

  1. Great information, Pat. Love what you are doing online. Keep it up. Transparency will be rewarded.

    ReplyDelete
  2. Thanks Paul. Transparency is what is needed, now more than ever!

    ReplyDelete